The Team

We're a diverse team located all around the globe, held together by our shared passion for radically transforming global retail and improving artisans' livelihoods.

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Jaron Soh

Founder | Mission Chief

Jaron started Artisan & Fox after a chance meeting with artisans in the Himalayas, in the aftermath of the 2015 earthquake. He leads business development and partnerships for the social enterprise, forging relationships with artisans from Afghanistan to Kenya.

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Laura François 

Founding Member | Social Impact Extraordinaire

Laura provides key expertise on ethics, sustainability and transparency in what we do. She wants to inspire mindfulness in the things we wear and love. Spent the last four years exploring the world of conscious consumerism in international development and human centered design.


Sy Chia

Founding Member | Creative Guru

Sy takes pretty pictures, designs pretty logos, and generally makes everything look outstanding. An award-winning Art Director with years of experience in the advertising industry, Sy has worked on campaigns for the likes of Airbnb, Carlsberg and Lazada.


Nguyen Ha

Vietnam Artisans Coordinator

Ha is our go-to- guide for Vietnam. She is responsible for artisan outreach, visiting new ethnic brocade villages and assisting in product development with the makers. She loves photography, languages and is exploring the field of graphic design.


Luckey Shahi

Nepal Artisans Coordinator

A Nepali with a thirst for adventure. Luckey is responsible for our artisan liaison, artisan communications and programme delivery for our outreach across the Himalayas. He lives for traveling, biking and the occasional fried chicken.


Judith Sarra

Creative Marketing Analyst

Judith is passionate for marketing in new, creative and authentic ways. On a journey of self-discovery, Judith loves all things internet, keeping up with contemporary trends and learning about ethical fashion. She loves cooking one-pot meals, and devouring it at one go shortly after.

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Operations Whiz

Zee started buying and selling things online from the age of 14. She possesses a keen understanding of all things e-commerce. We wouldn't be able to liaise with artisans worldwide without her organizational skills. She lives for beautiful sights, the arts, and mindfully appreciates the finer things in life.

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Keen to join our global team?

We're not recruiting at the moment, but if you think you have great value to add to our mission, we'd love to chat.

Either way, we love hearing from development professionals, creatives, entrepreneurs, artisan enthusiasts, and fellow makers. Feel free to ping us here.